Tuesday, February 22, 2011

Facebook Newsfeed Saga continues

The problem above changes Facebook newsfeeds has gotten a little more interesting on Friday. While I had suggested last week that the changes were part of a larger rejiggering of the site (as apparently got inside Facebook about a week before), which apparently is not the case.

We contacted Facebook to understand more about the changes and have received an interesting response. "We don't Change ' settings," said spokesman Jaime Schopflin Technologizer. "We have simplified the News Feed settings that we had in place for over a year. No default behavior has changed. "

That's right--the change that I had posted on really wasn't a change at all: we've apparently were not seeing the full news feeds for a much longer period of time. If the filter is in progress for that entire period, or how these settings have been "simplified" is unknown: Facebook hadn't responded to followup questions before the beginning of the holiday weekend in the United States.

It seems that test the first efforts to optimize the newsfeed came last April, when Facebook introduced a technology called EdgeRank. In fact, the effort seems to have something to do with whether it is relevant enough to be listed in your feed based on your interaction with this friend a newsfeed in post from a friend. But then again, this looks it was directed towards the "Top News"-recently introduced on the feed.

Perhaps Facebook also introduced the standard feed? Since the company does not actually be specific, we can only speculate.

The change has not yet, it seemed to go well with some users. Here at Technologizer, the last post in the comments show that a majority is change the settings back. On Twitter, respondents also seemed a bit Irati. "Facebook makes another change without asking me. Getting tired of this, "Gartner analyst Michael Gartenberg tweeted Wednesday night.


For more smart takes on technology, visit Technologizer.com. Story copyright © 2010 Technologizer. All rights reserved.

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