Sony will soon sell a professional monitor that contains the largest screen commercial organic light emitting diodes (OLED) still produced.
The monitor, which aims to produce television and film, will go on sale on 1 May and 25-inch OLED screen. A second model with a 17 inch screen will follow on 1 July. (See a video report on monitor).
OLED is a flat screen technology that rivals liquid crystal display (LCD). Pixel OLED screens that contain organic material that emits light, so the screens using the technology can be made thinner LCD monitor and are more power efficient. OLED also fast images better and richer color squares on most LCD screens, but the large OLED panels are expensive to produce.
Sony is positioning of monitor for use in satellite truck bays, and broadcasting control rooms. A high quality picture is required for these so called "Monitor" and Sony said OLED panels, producing an image than LCDS.
During a demonstration at the headquarters in Tokyo, Sony has played the same video footage on new OLED monitors 25 inches and broadcast LCD monitor placed side-by-side.
The OLED screen has been far better, with richer colors and deeper. When the screen was faded to black, the OLED monitor showed nothing but the LCD monitor continued to shining a light shade of gray because of its backlight.
Like a lot of equipment used in the broadcasting sector, the new monitors will not be cheap. The 25-inch model will cost ¥ 2.4 million (US $ 28,840) and 17-inch model will cost ¥ 1.3 million. But while seem expensive compared to consumer-grade monitors, the OLED screens cost only about 10 percent more than LCD monitors that are designed to replace.
Launch Sony commercial 17 and 25-inch OLED monitor is a step forward for the display industry, which has made a habit of promising large OLED screens can then deliver.
Despite some technical advances, flat panel makers have had a hard time crafting OLED production stage where it can make reliable large screens, impeccable. Small screens around 3 inches have not shown any problem and can be found in many mobile phones and portable devices, but larger screens have remained an obstacle.
The difficulty most vividly was demonstrated at the end of 2007 when Sony launched the industry's first--and still the only--OLED television. The XEL-1 had an 11-inch screen still cost US $ 2,500, which was significantly higher than much larger LCD TVs on the market. Monthly production was set at just 2,000 units.
A few months after the XEL-1, launched by Sony CEO Howard Stringer promised a 27-inch model "soon enough," but it never appeared. Competitors, including Samsung and LG Electronics also showed prototypes and even made promises, but have never had a TV OLED market.
Wednesday, Sony will not disclose any plans for OLED TV.
Martyn Williams covers the Japan and General technology breaking news for the IDG News Service. Follow me on Twitter @ Martyn martyn_williams. E-mail address of the Martyn is martyn_williams@idg.com
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